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B2B Software Company
SaaS / Sales
Sales Performance Dashboard
A pipeline and quota-attainment dashboard giving sales leadership real-time visibility into rep performance.
Real-time
Pipeline Visibility
+18%
Quota Attainment
45
Reps Covered
Overview
A pipeline and quota-attainment dashboard giving sales leadership real-time visibility into rep performance.
Business Challenge
Sales leadership relied on end-of-quarter CRM exports to understand pipeline health, missing early warning signs of reps falling behind quota.
Solution
Built a live Power BI dashboard connected directly to the CRM, tracking pipeline coverage, win rates, and quota attainment by rep, team, and region, with automated weekly alerts.
Technology Stack
Power BI
SQL
API Integration
Dashboard Screenshots

Lessons Learned
Sales teams adopted the dashboard fastest once it was tied directly to compensation visibility — relevance drove adoption more than polish.